Bonded by style - Myer
As part of Myer’s Mother’s Day campaign, My Store Studios created a content piece featuring Myer Fashion Editor Cait and her mum, Denise. Together, they try on pieces from Myer, enjoy a full hair and makeup session, and take part in a photoshoot while reflecting on their shared love of fashion and the role it has played in their mother–daughter relationship.
Stills and motion - Ariana Rodriguez
Producer - Emma Jones
Creative - Caitlin Reid
Styling - Abbie Kiel & Caitlin Reid
Click here to watch the motion piece.